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Randy Jacobs, PhD

Associate Professor


Portrait

School of Communication

Harry Jack Gray Center E211

860.768.5186
rjacobs@hartford.edu

Education

PhD - The Ohio State University
MA - Michigan State University
BA - Michigan State University


Randy Jacobs is an Associate Professor in the School of Communication where he teaches courses in advertising, integrated communication, and mass media. Dr. Jacobs has advised district-winning student teams in the American Advertising Federation’s National Student Advertising Competition. He has written and lectured on media marketing and consumer satisfaction with media products. He also lived for a year in London where he researched the development of the advertising industry in the United Kingdom. His most recent research is focused on ethnic differences in media use. Dr. Jacobs earned B.A. and M.A. degrees in Advertising from Michigan State University and a Ph.D. in Communication from The Ohio State University. Chief among his personal interests is world travel. He’s visited dozens of countries around the world including Japan, Egypt, Sweden and Turkey.

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