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Hartford Small Business Technical Assistance Program

The Entrepreneurial Center’s Hartford Small Business Technical Assistance Program (HSBTAP) offers free business advising, technical assistance and training for qualifying small businesses located in Hartford

Contact us today to apply for this program! Click here or call 860.768.5681.

Customized services include free business advising, technical assistance, and The Entrepreneurial Center’s Hartford Small Business Technical Assistance Program (HSBTAP) offers free business advising, technical assistance and training for qualifying small businesses located in Hartford. training in:

  • Marketing strategy
  • Social media campaign
  • Website improvement
  • Business plan development including operations, financial and marketing plans
  • Financial management training including pricing, estimating process, and more
  • Loan packaging
  • Operations including time management, office organization, manuals and lean management
  • QuickBooks bookkeeping software and training
  • Human resources
  • Employment legal issues/contracts
  • General business legal assistance
  • Government contracting training and assistance
  • Exporting education and assistance
  • Tax training and assistance
  • Business operations

Eligible businesses:

  • Are located in Hartford and have been in business for at least one year
  • Cater to the low to moderate-income residential population in Hartford as a portion of their clientele

View a photo album of HSBTAP's 2013 Recognition Event on facebook.How does HSBTAP work?

This program helps strengthen and grow businesses by developing a customized plan,
which includes a site visit and assessment, individual appointments with a business adviser and technical specialists, and small group seminars.

The goal of the program is to help businesses remain in Hartford and improve their economic prospects. 


"I loved the Entrepreneurial Program at University of Hartford and have recommended it to several business colleagues and friends. My experience exceeded my expectations. I originally decided to take the course for some “basic” business principles. Although I have currently been in business for 18 years and have taken several advanced trainings in my field of expertise, I have never taken a business course. The entire staff was in genuine support of my success. Several times I received follow-up calls asking, “What else can I do to help?” The staff made sure all my needs were met and encouraged me to continue to reach out for support even after the conclusion of the program. 

"Through the program, I was able to connect with experienced trained professionals in Marketing, Social Media, Human Resources and much more. Nothing at all basic about these vital resources! The program helped me develop an effective business plan for the expansion of my business. I now have the confidence needed to submit my business plan to financial institutions and look forward to taking my business to the next level. I would recommend this program to anyone in business!"

Donyelle McBride, Trichologist, McBride Hair Restoration LLC


The Hartford Small Business Technical Assistance Program is funded in part with Community Development Block Grant funds allocated to University of Hartford's Entrepreneurial Center by the City of Hartford.

The City of Hartford supports the Hartford Small Business Technical Assistance program through a Community Block Grant.

"This program is the missing piece of the puzzle for Hartford business owners!"

Vivian Akuoko, Evay Cosmetics LLC

"I needed a new niche for my nontraditional business . . .

This program made it possible for me to attend classes, receive one-on-one technical assistance from local experts, and then be mentored through the completion of my goals." Ann Marie Williams K La Rue Educational Arts in Motion

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