Coleman Co-authors Article About the Importance of Social Capital for Women-owned Firms

Posted  6/13/2012
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Susan Coleman, professor of finance in the Barney School of Business, and co-author Alicia Robb of the Kauffman Foundation wrote an article for the Huffington Post about the importance of “social capital” for the success of women-owned firms.

Coleman and Robb are the authors of the newly released book, A Rising Tide: Financing Strategies for Women-Owned Firms.

In the Huffington Post article, Coleman and Robb explain why social capital is so important for women-owned firms, and they provide tips for building social capital.

See the article in the Huffington Post.

See the book, A Rising Tide, on Amazon.com.