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Business Coaching

Small business advisor working with a woman entrepreneur
The WBC recognizes the rise of the new economy is being led by women. Women of all backgrounds have one major thing in common: barriers to success. The WBC prides itself at looking through your lens with you and designing solutions that meet you where you are at. Check out our customized coaching, business advising, and technical assistance services.

Our personalized services help your company grow, from startup to expansion:

  • Access loans and grants
  • Write a business plan
  • Develop a social media campaign
  • Market your brand
  • Access government contracting
  • Manage your finances
  • Develop exporting opportunities
  • and more...

Advising appointments are free. Email entrectr@hartford.edu to book your appointment today!

Activating an idea can be challenging. Small business owners are especially at risk for paralysis due to over-analysis when unknown skill-sets are required for success. Our stellar team of Business and Technical Advisors take the guesswork out of growing your business.

We are able to offer small business support with:

  • Financial Management
  • Website
  • Social Media Marketing
  • Business Marketing
  • Web Development
  • Grants (Connecticut Small Business Grants & Grants for Women-owned Businesses)

Become a Small-business Marketing Maven. Join the Roundtable today!

Work with the experts at the Women's Business Center and your peers to strengthen your marketing and growth strategies. Join at the level that suits your business:

  • Builder: Build a modern marketing foundation
  • Emerging Marketer: Power-up and maximize your marketing resources
  • Mastermind: Work on strategic planning and growth

A combination of hands-on learning, networking, and peer-to-peer mentoring, the Women’s Business Roundtable brings together groups of 8 to 12 selected women business owners, committed to business growth. Each group meeting is facilitated by a business advisor and/or a technical expert. Participants form trusted relationships, find resources, learn practical knowledge and assistance, and share lessons, tools, and promising practices.

Fee: $99
Includes 5 monthly group meetings + 1-on-1 professional assistance
Contact us here to apply.

Be a Savvy Small Contractor. Engage in our clinics and access resources today!

Small contractors face unique challenges and issues:

  • Contract readiness
  • Lean management and lean office
  • Bonding and financing
  • How to follow up with general contractors
  • Marketing and more

The Small Contractor Development Program identifies points where contractors need help then focuses intense training and technical assistance in those areas. Offering academies and clinics throughout the year, many of the classes are taught by local general contractors in addition to Center advisors. Because of this close connection to the construction industry, the program helps small contractors to make connections with general contractors and resource partners through:

  • CT Business Matchmaker
  • Service Centers

This program is run in conjunction with The Metropolitan District (MDC). Partners include the Minority Business Development Agency (MBDA), CT Construction Industries Assoc. (CCIA), and the National Assoc. of Women in Construction (NAWIC).

Success Story: If you love what you do, why change?

Yahaira Rodriguez a business owner

The road to becoming an entrepreneur and business owner usually has a lot of twists and turns. Yahaira Rodriguez knows that well. She comes from a background in human services, holding an associate’s degree in the field and working in shelters and group homes for more than a dozen years.

In 2018, she decided she wanted to do something different with her life—but it wasn’t exactly clear to her what that would be. She thought that would mean leaving human services work behind. However, the Women’s Business Center assisted her to create a business doing the work she enjoys, directly helping people with intellectual disabilities.

Accessibility Policy

Small business advisor working with a local woman-owned business owner

All WBC programs and services are provided on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Language assistance services are available for limited English proficient individuals as well. Request accommodations.

 

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